Following are the services offered as a freelance digital marketing consultant in kochi:
Google My Business Optimization:
Freelancers help set up and optimize Google My Business profiles, ensuring that business information is accurate and engaging. This includes managing reviews and posting updates to improve local visibility. Local Keyword Research: Conducting research to identify relevant local keywords that potential customers are using. This helps in tailoring content and optimizing web pages effectively for local searches. On-Page SEO:
Optimizing website elements such as title tags, meta descriptions, headers, and content with local keywords. This includes creating location-specific landing pages to improve search rankings. Citation Building: Ensuring the business is listed in relevant local directories with consistent NAP (Name, Address, Phone Number) information to enhance credibility and visibility in local searches. Review Management: Developing strategies to encourage customer reviews on platforms like Google and Yelp. This includes responding to reviews to foster engagement and build trust with potential customers.
Link Building:
Establishing backlinks from local websites and blogs to improve domain authority and search rankings. This can involve partnerships with local businesses or organizations.
Content Creation:
Producing high-quality, locally relevant content such as blog posts or articles that address local interests or issues, attracting more local traffic.
Technical SEO:
Addressing technical aspects of the website such as site speed, mobile-friendliness, and structured data markup to enhance overall performance in search engines.
Analytics and Reporting: Monitoring website performance using tools like Google Analytics and providing reports on traffic sources, user behavior, and keyword rankings to inform ongoing SEO strategies.
